Friday, December 18, 2015

A&O&B's Annual Top 10 for the Year: The Top Songs and Artists of 2015

If you need a break from your Christmas shopping list, try this list: A&O&B’s annual Top 10 Songs and Artists of the Year.

Each December we compile our research-driven list from our online and call-out data and data rankings for every song we played and tested for at least six weeks during the previous 12 months.

This year there were a total of 92 titles on our list.

Here’s our Top 10 for 2015:

Little Big Town
Girl Crush
Bryan, Luke
Strip It Down
Hunt, Sam
House Party
Owen, Jake
What We Ain’t Got
Shelton, Blake w/ Ashley Monroe
Lonely Tonight
Bryan, Luke
Kick The Dust Up
Hunt, Sam
Take Your Time
Church, Eric
Bryan, Luke
Church, Eric
Like A Wrecking Ball
Top 10 Honorary Mention: Chris Jansen who’s “Buy Me a Boat” missed the Top 10 by the smallest of margins.

“Girl Crush” was the only song this year to score a perfect 1.0 (the best Like A Lot score a song can achieve having ranked #1 in research for 6 or more weeks).  Last year there were two (“Drink A Beer” and “Play It Again”). There were four in 2013.

Contributing to the decreasing number of “perfect” score songs recently is the continuing lack of "top song consensus" week to week across markets. This underscores the importance of testing your current music on a regular basis.

Another trend we’ve been tracking is the increase in ballads among the top scorers. 

Since 2002, there have been more tempo songs than ballads in both the Top 1/3 and overall.  That trend barely held this year as tempo songs outnumbered ballads in the Top 1/3 by just a 52% to 48% margin.

Additionally, for each of the past three years, ballads have had an increasingly larger Top 10 footprint.  In 2012 there were three ballads in the Top 10. There were four in 2013, five in 2014 and now seven in 2015.

For those tracking so-called “Bro Country,” 2015’s BC titles indexed slightly lower than last year’s.

We also use our song-performance data to identify the Top Artists of the Year.

For the second year in a row and third time in the past four years, Luke Bryan was the artist point winner.  This was the fourth consecutive year that Luke placed multiple songs in the Top 10: three this year, four last year, two in 2013 and three in 2012.

2015’s runner up was Eric Church who placed two songs in our Top 10. 

The rest of the top 5 included Chris Young, Sam Hunt (who also placed two songs on our Top 10) and Carrie Underwood. 

Blake Shelton, who was our Top Artist in 2013 and who was second to Luke in 2014 finished 7th this year.

Here's where to check out A&O&B's Top 10 lists for the past three years: 2014, 2013 and 2012.

If you simply can't get enough Top 10 lists, Nielsen has more - from TV to music to snacks, you can see their continually updated Top 10 lists  here

A&O&B clients have access to free, local, online music testing using our custom software. If you have questions or an interest, reach us at or

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