The company’s mission is to hire the best person for the job. Your mission is to BE that person. Don’t let application missteps become part of the equation.
Yesterday my partner Jaye Albright posted a ‘how to hire’ blog. This blog is about ‘how to improve your chances of being hired.’
Lead with your strongest material.
The expression “there’s no soft opening in show business” couldn’t be truer when it comes to your audio presentation.Tommy advises, “Put your best stuff FIRST. No "introducing" yourself or "building up" to your best stuff. Most people listen for about 30 seconds, and make the decision right then about whether they want to hear any more. (Just like listeners do.) I want to hear your WORK.”
Randy concurs, “The order of your content is critical. Be sure to put your strongest piece of content first to engage the PD immediately (just like in PPM).”Songs on CDs are sequenced in a way to maximize the listening experience. Your submission should be too.
Showcase your unique talent and personality.Come back to it several times. Your mission is to stand out. Help PDs to understand why you’re more uniquely entertaining.
Randy says, “If you’re going to demonstrate your skills interacting with callers make sure that comes through. Too often we hear demos that highlight great callers with little interaction from the air talent.”
Short is the new black
This is my favorite expression in so many instances, but it certainly applies to your submissions. Keep your air checks to around 3-4 minutes but have a full hour ready to send as a follow-up.
Tommy advises a short resume, too. “List the last job you had, and the two before that. Nothing else. I don't need to know what years you worked as a board op on a station next to a wheat field on Sunday mornings doing ‘The Manure Hour.’”
Demonstrate you can do the basics too.Randy says,” It will help you to include a break selling the radio station in some way so programmers won’t think it’s all about you.”
Make it easy to find your material again at a later date by including your name in the name of the files you send (mikeomalley_resume.doc).Fail to do this and the best case scenario is a PD has to search through a bunch of generic-named files to find yours (if he hasn’t gone through the trouble to rename your file for you in advance); the worst case is your Resume.doc file has been overwritten by someone else who also used a generic name.
And for me, please, don't make me track down links. I'm not going to do iit
If you’re someone who hires and have some additional recommendations or a talent who has a helpful experience to share, your comment could be instrumental in helping a fellow professional showcase their best work and get back to work.